Google Maps & Google Analytics

Overview Service NSW is seeking a provider for the Google Maps Platform and Google Analytics 4 360 licences, including product access and support, together with Google Tag Manager 360, to support customers visiting the Service NSW website and mobile apps. About Google Maps was implemented as a feature on the Service NSW website in 2013 to help customers find a service centre and locate individual service centres. Purpose Google Maps Platform is intended to allow Service NSW to meet the needs of customers visiting the Service NSW website or mobile applications. Google Analytics is intended to provide Service NSW and other NSW Government agencies with enhanced access to detailed, aggregated and pseudonymous digital analytics data, enabling agencies to better understand customer journeys, facilitate data sharing across government departments, improve decision-making and enhance the overall digital experience. Scope This is a combined Request for Tender process for two products. The scope includes: Google Maps Platform Google Analytics 4 360 licences, product access and support, including Google Tag Manager 360 Respondents may provide a response for either one or both products in this RFT. For each product, respondents should refer to the relevant Statement of Work (Part B) for the scope of services required. Instructions to Tenderers Respondents should only complete the relevant sections of the RFT for either one or both products. Enquiries Contact: Duncan Connor Email: serviceprocurement@service.nsw.gov.au Phone: +61 2 4908 4953